Interim injunction order to restrain wilful acts caused disruption.
Service Hotline: 400-111-3883

News Center

Where the current page:Home > News Center >
Launching of Aoyuan Online Sales Centre, internet marketing accentuates its innovation
 Date:2014-05-22
(22 May 2014 – Guangzhou) In order to increase the brand influence of Aoyuan Group, promote the sales of all projects under Aoyuan Group, Aoyuan Group has introduced the internet idea to innovate marketing, and joined Soufun.com – a very famous and influential real estate portal to integrate all of its project resources to build the online sales centre of Aoyuan Group together, using an innovative method of dual marketing by online and offline sales channel.
The main purposes of setting up the online sales centre are to publish concessionary sales information of each project, and launch the non-negotiable fixed-price apartments on the internet. Its functions allow viewers to see the properties online (360 degree view of the model home, and release of advertising video), online information (features of the properties, and clicking to the hotline phone numbers of different projects), online enrollment (joining the property viewing group, subscription group and group purchase), online subscription (setting up the online payment system) etc. Clients can browse Aoyuan Group online sales centre through the mobile phone property search APP system of their mobile phones. The B2C internet e-commerce model can actually be realized via that platform and expands the promotion channels of projects, indirectly increasing phone calls and visits by clients and effectively facilitating deals. Since the online sales centre has been officially started in Soufun.com in early May, it has attracted quite a lot of clients and the number of phone calls of the projects increased remarkably, with offline sales of products made through that platform. 
At present the Aoyuan online sales centre is recommending 8 projects including Aoyuan City Plaza, Aoyuan Beyond Era, Aoyuan Luogang Plaza, Aoyuan Spring Garden, Aoyuan Health Plaza, Nansha Aoyuan, Fogang Aoyuan and Qingyuan Aoyuan. At this stage the projects offered in the online sales centre are mainly projects available for sales in Guangzhou district, which will expand gradually to projects available for sales in Chongqing, Shenyang, Kunshan regions etc at a later stage. The Group will use the platform to further integrate project resources of Aoyuan in all regions, expand channels to communicate with clients, enhance direct communication with clients so as to enhance the image of the Group as a nationwide property developer.