Lun Wenxu was a top scholar during the Ming dynasty and was adored as one of the nine most outstanding scholars in Guangdong province. With his extensive knowledge and noble character, he occupies an important position in the heritage and cultural history of Guangdong. Since 2011, Luo Cun management office has developed a cultural brand establishment plan centered at Lun Wenxu. The theme this year is about the learning attitude of Lun Wenxu. A series of activities in Aoyuan Central Parkview"s "Luo Cun Lun Wenxu Reading Month 2013" are launched to promote the cultural spirit of Lun Wenxu to every part of Luo Cun.

Culture is the foundation for growth and the charm of a city. Luo Cun is a place of high humanity value with a strong cultural and healthy atmosphere, which, together with local"s lifestyle, is in line with the high quality residential and healthy lifestyle advocated by Aoyuan Group under its philosophy of "building a healthy lifestyle" . 

This reading month and birthday celeberation activity acts as the first step of Aoyuan Central Parkview to engage into the cultural customs of Luo Cun in its development. Through this activity, Aoyuan established sound linkage and relationship with locals to provide nurturing soil for development of culture and humanity. Adhering to its philosophy of "building a healthy lifestyle" while engaging into local culture, Aoyuan"s project will be established as a first-tier, high-end and lakeside residential community with a cultural atmosphere for local"s better living.