China Aoyuan Property Group Limited ranked among the top ten competitive real estate enterprises in Guangdong
(December 30, 2010 -- Guangzhou) Guangdong Academy of Social Sciences, scientific institute of Enterprise management and decision-making, Guangdong Provincial Conditions Research Center announced the 2010 assessment results of Guangdong Province real estate enterprise competitiveness in Guangzhou, China Aoyuan Property Group Limited with its comprehensive strength, stand out in the multitude of strong real estate enterprises in Guangdong, and this year, ranked into the top ten of "top twenty competitive real estate enterprises in Guangdong", and being at NO. 10.
According to the introduction by Feng Shengping, Deputy Executive Director of Guangdong Province Survey Research Center, the assessment of the competitiveness issue is not just the sequencing of the sales volume, but derived from comprehensive weighted of multiple data index, including firm size, corporate net profits, owner"s equity, land reserves, taxation and so on. Assessment combined with business activities field, integrated in the market share, products services, resource acquisition and application, created profit, sustained growth and corporate management efficiency, and many other capabilities.
In recent years, Aoyuan made a number of internal adjustments, including human resources, project, and funding, reflected in considerable progress on sales, land reserves, investment, financing, brand promotion. In 2010, China Aoyuan Property Group Limited maintain a healthy, rapid and sustainable development, newly launched several new projects by its subordinates showed a record breaking achievement on sales, from apartments to commercial and residential properties, a large-scale integrated projects had a momentum for hot selling. Especially in its "Aoyuan·Hai Jing Cheng", "Aoyuan·Golf Serviced Apartment", "Shenyang Aoyuan·The Metropolis", "Aoyuan plaza" and others obtained outstanding sales performance. To the end of October, company had contract sales of 2.8 billion, far exceed than in 2009.
More than a decade, Aoyuan, with innovative complex real estate concepts, bring the concept of quality living of health, regimen and low-carbon into the living community, as the one of the is best known developers in Guangdong province, in today"s global voice of energy saving, the Aoyuan use practical action to actively practice energy conservation, with 15 years of healthy housing research, Aoyuan is the first on to introduce the brand philosophy of "Building a Healthy, low-carbon Lifestyle" in 2010, based on characteristics of the various items, implement the concept into development and construction , to create low carbon healthy residence products of high comfort, lower energy consumption, thus to lead the industry upgrading.
During 2009 to 2010, the group gradually attracted and trained a lot of medium high-levels with ability and integrity, to promote them in to a higher level management positions, these excellent staff trained by Aoyuan itself and from other colleagues, under the influence of corporate culture in Aoyuan, formed a professional, loyal, creative, passionate, fighting team and will strongly guarantee provide talents for sustained and steady development of Aoyuan.
Contest sponsor, Deputy Executive Director of Guangdong Province Survey Research Center, Pingsheng Ping pointed out that compared with previous years, Aoyuan have made significant progress both in terms of business management and products services in 2010, particularly the company"s promising ability of continued growth.
Revealed by year"s evaluation report, the top ten property development companies in general with large scale, more land reserves and are all listed companies, these companies, by broadening financing channels, and increase the development of second and third-tier markets, innovate marketing management mode, continuously expand the capital, the core competitiveness of enterprise has been significantly improved.