Dinosaur exhibition at ZhongshanAoyuan winning praise for new marketing experience
Time:2013-05-03
(3 May 2013 – Zhongshan) A dinosaur exhibition called "Caring for the Earth and Adventure in the Jurassic Era" was held at ZhongshanAoyuan and was enthusiastically received by the public in Zhongshan. ZhongshanAoyuan has become a popular leisure destination for families, especially during the 1st May vacation when the traffic of visitors has exceeded 20,000, making it an important highlight in the property market in Zhongshan during the 1st May vacation.
Enjoy while learning in the nature
This exhibition features more than 50 life-like models of dinosaurs from Zigong Dinosaur Museum, the top dinosaur museum in Asia and one of the top 3 dinosaur museums in the world. Combining 3D movie, sound, light and electronic multimedia, which blended in perfectly with the natural landscape of the riverbank, the spectacular mystery in the Jurassic era was shown vividly. The audience was amazed with visual treats. Many schools in Zhongshan and parents bringing their kids came for an adventure in the Jurassic Era. Through this exhibition, their knowledge in science was enhanced and their vision was broadened. The exhibition also raised the public awareness in protecting the environment and caring for the Earth.
Multi-dimensional promotion and new marketing experience
This promotion adopted new media as the medium, fully utilizing Weibo, WeChat and other network carriers. At the same time, it also reached out to the core group of the activity firmly with active promotion in secondary and primary schools in Zhongshan. With such publicity, the exhibition was widely known by the public in Zhongshan. Customers could explore the mystery of dinosaurs and gain scientific knowledge. They could also experience the beautiful residential environment in Zhongshan and its affiliated facilities which are gradually maturing. All these will establish a good reputation for ZhongshanAoyuan.
ZhongshanAoyuan in action - leading the way in healthy lifestyle 2013
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